We Build Revenue Engines That Don’t Sleep
AI systems that generate leads, book calls, and follow up — automatically.
Performance-driven. No results? No invoice.
We Build Revenue Engines That Don’t Sleep
AI systems that generate leads, book calls, and follow up — automatically.
Performance-driven. No results? No invoice.
We Build Revenue Engines That Don’t Sleep
AI systems that generate leads, book calls, and follow up — automatically.
Performance-driven. No results? No invoice.
We Build Revenue Engines That Don’t Sleep
AI systems that generate leads, book calls, and follow up — automatically.
Performance-driven. No results? No invoice.
What’s Costing You Growth Right Now
The symptoms are obvious. The root problem? No system.
Here’s where you’re bleeding pipeline (and how we stop it).
Inconsistent Lead Flow
Your team’s stuck on the content treadmill, praying for referrals, or manually prospecting. No repeatable system = no predictable revenue.
Slow or Missed Follow-Ups
Most leads fall through the cracks after the first touch. No follow-up. No nurture. No conversion. You're losing deals you already paid for.
Manual Work That Doesn’t Scale
Sales reps are stuck copying data, chasing no-shows, and updating CRMs instead of closing. Automation isn’t a nice-to-have — it’s survival.
What’s Costing You Growth Right Now
The symptoms are obvious. The root problem? No system.
Here’s where you’re bleeding pipeline (and how we stop it).
Inconsistent Lead Flow
Your team’s stuck on the content treadmill, praying for referrals, or manually prospecting. No repeatable system = no predictable revenue.
Slow or Missed Follow-Ups
Most leads fall through the cracks after the first touch. No follow-up. No nurture. No conversion. You're losing deals you already paid for.
Manual Work That Doesn’t Scale
Sales reps are stuck copying data, chasing no-shows, and updating CRMs instead of closing. Automation isn’t a nice-to-have — it’s survival.
What’s Costing You Growth Right Now
The symptoms are obvious. The root problem? No system.
Here’s where you’re bleeding pipeline (and how we stop it).
Inconsistent Lead Flow
Your team’s stuck on the content treadmill, praying for referrals, or manually prospecting. No repeatable system = no predictable revenue.
Slow or Missed Follow-Ups
Most leads fall through the cracks after the first touch. No follow-up. No nurture. No conversion. You're losing deals you already paid for.
Manual Work That Doesn’t Scale
Sales reps are stuck copying data, chasing no-shows, and updating CRMs instead of closing. Automation isn’t a nice-to-have — it’s survival.
What’s Costing You Growth Right Now
The symptoms are obvious. The root problem? No system.
Here’s where you’re bleeding pipeline (and how we stop it).
Inconsistent Lead Flow
Your team’s stuck on the content treadmill, praying for referrals, or manually prospecting. No repeatable system = no predictable revenue.
Slow or Missed Follow-Ups
Most leads fall through the cracks after the first touch. No follow-up. No nurture. No conversion. You're losing deals you already paid for.
Manual Work That Doesn’t Scale
Sales reps are stuck copying data, chasing no-shows, and updating CRMs instead of closing. Automation isn’t a nice-to-have — it’s survival.
What’s Costing You Growth Right Now
The symptoms are obvious. The root problem? No system.
Here’s where you’re bleeding pipeline (and how we stop it).
Inconsistent Lead Flow
Your team’s stuck on the content treadmill, praying for referrals, or manually prospecting. No repeatable system = no predictable revenue.
Slow or Missed Follow-Ups
Most leads fall through the cracks after the first touch. No follow-up. No nurture. No conversion. You're losing deals you already paid for.
Manual Work That Doesn’t Scale
Sales reps are stuck copying data, chasing no-shows, and updating CRMs instead of closing. Automation isn’t a nice-to-have — it’s survival.
Why Choose Market Backward
We use real market insights and data-driven optimization to create conversion systems that lower CPA, maximize ROAS, and guarantee higher profitability.
Systems That Print Revenue — Not Just Automate Busywork
Most automation shops give you “digital duct tape.” We build end-to-end revenue engines — lead gen, qualification, follow-up, and booking — tied directly to your growth KPIs.
Built by Operators, Not Keyboard Cowboys
We’re not another no-code hobby shop. We’ve scaled funnels, built SaaS, run sales teams, and fixed conversion leaks. We know where the money hides — and how to extract it.
Performance-Driven, Not Platform-Obsessed
We’re tool-agnostic and outcome-obsessed. We use OpenAI, Make, Zapier, Slack, and your CRM stack to drive real revenue — not bloated dashboards no one checks.
Why Choose Market Backward
We use real market insights and data-driven optimization to create conversion systems that lower CPA, maximize ROAS, and guarantee higher profitability.
Systems That Print Revenue — Not Just Automate Busywork
Most automation shops give you “digital duct tape.” We build end-to-end revenue engines — lead gen, qualification, follow-up, and booking — tied directly to your growth KPIs.
Built by Operators, Not Keyboard Cowboys
We’re not another no-code hobby shop. We’ve scaled funnels, built SaaS, run sales teams, and fixed conversion leaks. We know where the money hides — and how to extract it.
Performance-Driven, Not Platform-Obsessed
We’re tool-agnostic and outcome-obsessed. We use OpenAI, Make, Zapier, Slack, and your CRM stack to drive real revenue — not bloated dashboards no one checks.
Why Choose Market Backward
We use real market insights and data-driven optimization to create conversion systems that lower CPA, maximize ROAS, and guarantee higher profitability.
Systems That Print Revenue — Not Just Automate Busywork
Most automation shops give you “digital duct tape.” We build end-to-end revenue engines — lead gen, qualification, follow-up, and booking — tied directly to your growth KPIs.
Built by Operators, Not Keyboard Cowboys
We’re not another no-code hobby shop. We’ve scaled funnels, built SaaS, run sales teams, and fixed conversion leaks. We know where the money hides — and how to extract it.
Performance-Driven, Not Platform-Obsessed
We’re tool-agnostic and outcome-obsessed. We use OpenAI, Make, Zapier, Slack, and your CRM stack to drive real revenue — not bloated dashboards no one checks.
"Within 30 days, we went from chasing cold leads to closing inbound calls daily. The system Market Backward built replaced two SDRs and actually followed up. Our calendar filled, our CAC dropped 27%, and we finally had a predictable pipeline.”
Estefania P.
Founder of Cukayo
"Within 30 days, we went from chasing cold leads to closing inbound calls daily. The system Market Backward built replaced two SDRs and actually followed up. Our calendar filled, our CAC dropped 27%, and we finally had a predictable pipeline.”
Estefania P.
Founder of Cukayo
"Within 30 days, we went from chasing cold leads to closing inbound calls daily. The system Market Backward built replaced two SDRs and actually followed up. Our calendar filled, our CAC dropped 27%, and we finally had a predictable pipeline.”
Estefania P.
Founder of Cukayo
How to Get Started
Get Results With Market Backward
We keep the process simple for our clients for a done-for-you experience
Step 1
Map the Money Leaks
We audit your funnel to spot where leads and revenue are falling through.
Step 2
Build the Revenue Engine
We create a custom AI + automation setup to capture, qualify, and book leads 24/7.
Step 3
Let It Run (While You Scale)
We monitor and optimize — you focus on closing while the system drives pipeline.
How to Get Started
Get Results With Market Backward
We keep the process simple for our clients for a done-for-you experience
Step 1
Map the Money Leaks
We audit your funnel to spot where leads and revenue are falling through.
Step 2
Build the Revenue Engine
We create a custom AI + automation setup to capture, qualify, and book leads 24/7.
Step 3
Let It Run (While You Scale)
We monitor and optimize — you focus on closing while the system drives pipeline.
How to Get Started
Get Results With Market Backward
We keep the process simple for our clients for a done-for-you experience
Step 1
Map the Money Leaks
We audit your funnel to spot where leads and revenue are falling through.
Step 2
Build the Revenue Engine
We create a custom AI + automation setup to capture, qualify, and book leads 24/7.
Step 3
Let It Run (While You Scale)
We monitor and optimize — you focus on closing while the system drives pipeline.
What You Get
Revenue Systems
Lead Generation
AI-Powered Lead Gen
Cold Email Systems
AI Nurture Sequences
Trial / Demo Systems
Sales Admin Automation
Project Management
AI Automated Fulfillment
AI Onboarding Systems
PM Systems
Monitoring
Hiring Systems
Intake Systems
AI Scoring Systems
Trial Systems
Monitoring
Sales Administration
Customized CRMs
AI Asset Generators
AI Nurture Systems
What You Get
Revenue Systems
Lead Generation
AI-Powered Lead Gen
Cold Email Systems
AI Nurture Sequences
Trial / Demo Systems
Sales Admin Automation
Project Management
AI Automated Fulfillment
AI Onboarding Systems
PM Systems
Monitoring
Hiring Systems
Intake Systems
AI Scoring Systems
Trial Systems
Monitoring
Sales Administration
Customized CRMs
AI Asset Generators
AI Nurture Systems
What You Get
Revenue Systems
Lead Generation
AI-Powered Lead Gen
Cold Email Systems
AI Nurture Sequences
Trial / Demo Systems
Sales Admin Automation
Project Management
AI Automated Fulfillment
AI Onboarding Systems
PM Systems
Monitoring
Hiring Systems
Intake Systems
AI Scoring Systems
Trial Systems
Monitoring
Sales Administration
Customized CRMs
AI Asset Generators
AI Nurture Systems
Testimonials
What people are saying
“Market Backward didn’t just automate our outreach — they engineered an entire pipeline that runs without us. CAC dropped 27%, and our reps now spend 90% of their time on qualified demos. Best investment we’ve made in growth ops.”
Michael Sawyer
Co-Founder, PredictiveIQ
“We used to burn hours sourcing and chasing leads manually. Now we get booked calls from hiring managers daily — all through the system they built. One new retained client paid for the whole setup in week one.”
Sarah Mansfield
CEO, Apex Talent Group
“We’d built killer funnels for clients but were stuck relying on referrals ourselves. These guys solved that fast. Our inbound doubled, we added 3 new retainers in 30 days, and the whole thing just runs.”
Adrian Moreno
Marketing Director, Allyma Foods
“This replaced two SDRs and half our onboarding team. Emails, reminders, Slack alerts, CRM updates — all just happen now. It’s the closest thing I’ve seen to cloning a sales ops pro.”
Jason M.,
Head of RevOps, ScaleWell
Testimonials
What people are saying
“Market Backward didn’t just automate our outreach — they engineered an entire pipeline that runs without us. CAC dropped 27%, and our reps now spend 90% of their time on qualified demos. Best investment we’ve made in growth ops.”
Michael Sawyer
Co-Founder, PredictiveIQ
“We used to burn hours sourcing and chasing leads manually. Now we get booked calls from hiring managers daily — all through the system they built. One new retained client paid for the whole setup in week one.”
Sarah Mansfield
CEO, Apex Talent Group
“We’d built killer funnels for clients but were stuck relying on referrals ourselves. These guys solved that fast. Our inbound doubled, we added 3 new retainers in 30 days, and the whole thing just runs.”
Adrian Moreno
Marketing Director, Allyma Foods
“This replaced two SDRs and half our onboarding team. Emails, reminders, Slack alerts, CRM updates — all just happen now. It’s the closest thing I’ve seen to cloning a sales ops pro.”
Jason M.,
Head of RevOps, ScaleWell
Testimonials
What people are saying
“Market Backward didn’t just automate our outreach — they engineered an entire pipeline that runs without us. CAC dropped 27%, and our reps now spend 90% of their time on qualified demos. Best investment we’ve made in growth ops.”
Michael Sawyer
Co-Founder, PredictiveIQ
“We used to burn hours sourcing and chasing leads manually. Now we get booked calls from hiring managers daily — all through the system they built. One new retained client paid for the whole setup in week one.”
Sarah Mansfield
CEO, Apex Talent Group
“We’d built killer funnels for clients but were stuck relying on referrals ourselves. These guys solved that fast. Our inbound doubled, we added 3 new retainers in 30 days, and the whole thing just runs.”
Adrian Moreno
Marketing Director, Allyma Foods
“This replaced two SDRs and half our onboarding team. Emails, reminders, Slack alerts, CRM updates — all just happen now. It’s the closest thing I’ve seen to cloning a sales ops pro.”
Jason M.,
Head of RevOps, ScaleWell
About Me
Hi, I'm Nick…
Hey! I'm Nick. Founder of Market Backward...
For the past 6 years, I’ve been building revenue-driving automation systems for marketing agencies, SaaS teams, and growth-stage businesses — generating over $42M in attributable pipeline and closed revenue across dozens of clients and their clients.
What started as a necessity — eliminating manual bottlenecks in my own growth workflows — turned into a deep obsession with automation infrastructure, lead systems, and scalable backend ops. I’ve since architected AI-powered funnels that replace SDRs, qualify leads 24/7, and turn cold traffic into booked calls without a sales team lifting a finger.
I don’t just wire up zaps and cross my fingers. I build automated growth engines that map to business goals, reduce CAC, and compound over time. My approach blends OpenAI, no-code tools, smart integrations, and conversion psychology into one goal: more revenue with fewer moving parts.
If you’re an operator tired of duct-tape workflows and inconsistent pipeline — I’d love to show you what a real system looks like.
Let’s build something that sells while you sleep.
About Me
Hi, I'm Nick…
Hey! I'm Nick. Founder of Market Backward...
For the past 6 years, I’ve been building revenue-driving automation systems for marketing agencies, SaaS teams, and growth-stage businesses — generating over $42M in attributable pipeline and closed revenue across dozens of clients and their clients.
What started as a necessity — eliminating manual bottlenecks in my own growth workflows — turned into a deep obsession with automation infrastructure, lead systems, and scalable backend ops. I’ve since architected AI-powered funnels that replace SDRs, qualify leads 24/7, and turn cold traffic into booked calls without a sales team lifting a finger.
I don’t just wire up zaps and cross my fingers. I build automated growth engines that map to business goals, reduce CAC, and compound over time. My approach blends OpenAI, no-code tools, smart integrations, and conversion psychology into one goal: more revenue with fewer moving parts.
If you’re an operator tired of duct-tape workflows and inconsistent pipeline — I’d love to show you what a real system looks like.
Let’s build something that sells while you sleep.
About Me
Hi, I'm Nick…
Hey! I'm Nick. Founder of Market Backward...
For the past 6 years, I’ve been building revenue-driving automation systems for marketing agencies, SaaS teams, and growth-stage businesses — generating over $42M in attributable pipeline and closed revenue across dozens of clients and their clients.
What started as a necessity — eliminating manual bottlenecks in my own growth workflows — turned into a deep obsession with automation infrastructure, lead systems, and scalable backend ops. I’ve since architected AI-powered funnels that replace SDRs, qualify leads 24/7, and turn cold traffic into booked calls without a sales team lifting a finger.
I don’t just wire up zaps and cross my fingers. I build automated growth engines that map to business goals, reduce CAC, and compound over time. My approach blends OpenAI, no-code tools, smart integrations, and conversion psychology into one goal: more revenue with fewer moving parts.
If you’re an operator tired of duct-tape workflows and inconsistent pipeline — I’d love to show you what a real system looks like.
Let’s build something that sells while you sleep.
FAQs
Everything you need to know.
What exactly are you building for us?
We build custom AI-powered systems to automate lead generation, onboarding, fulfillment, sales admin, hiring, and more. These aren’t templates — they’re tailored flows that slot into your stack and replace repetitive work with precision automation.
Will this actually replace a human hire?
Often, yes. Our systems routinely replace or outperform SDRs, VAs, onboarding assistants, and junior PMs. You get faster execution, zero dropped balls, and lower overhead — all without sacrificing personalization or control.
How long does setup take?
Most core systems go live within 2–4 weeks. We work fast, prioritize high-leverage flows first, and give you visibility every step of the way. No endless timelines or “still building” excuses.
What platforms or tools do you use?
We’re tool-agnostic. Whether it’s OpenAI, Make, Zapier, Slack, Notion, Pipedrive, HubSpot, GHL, or Airtable — we build inside your environment, not on top of it.
How do I know this won’t break or go stale?
We monitor system performance, add fallbacks, and document every workflow. You get dashboards, alerts, and access — plus optional support to evolve your systems as your business grows.
What kind of businesses is this best for?
Our best results come from B2B teams with active sales or service ops — think SaaS, agencies, recruiters, and info businesses with 3–20 team members and a growing need to scale without bloat.
Don't see what you're looking for?
Reach out to our team directly and we'll get back to you.
FAQs
Everything you need to know.
What exactly are you building for us?
We build custom AI-powered systems to automate lead generation, onboarding, fulfillment, sales admin, hiring, and more. These aren’t templates — they’re tailored flows that slot into your stack and replace repetitive work with precision automation.
Will this actually replace a human hire?
Often, yes. Our systems routinely replace or outperform SDRs, VAs, onboarding assistants, and junior PMs. You get faster execution, zero dropped balls, and lower overhead — all without sacrificing personalization or control.
How long does setup take?
Most core systems go live within 2–4 weeks. We work fast, prioritize high-leverage flows first, and give you visibility every step of the way. No endless timelines or “still building” excuses.
What platforms or tools do you use?
We’re tool-agnostic. Whether it’s OpenAI, Make, Zapier, Slack, Notion, Pipedrive, HubSpot, GHL, or Airtable — we build inside your environment, not on top of it.
How do I know this won’t break or go stale?
We monitor system performance, add fallbacks, and document every workflow. You get dashboards, alerts, and access — plus optional support to evolve your systems as your business grows.
What kind of businesses is this best for?
Our best results come from B2B teams with active sales or service ops — think SaaS, agencies, recruiters, and info businesses with 3–20 team members and a growing need to scale without bloat.
Don't see what you're looking for?
Reach out to our team directly and we'll get back to you.
FAQs
Everything you need to know.
What exactly are you building for us?
We build custom AI-powered systems to automate lead generation, onboarding, fulfillment, sales admin, hiring, and more. These aren’t templates — they’re tailored flows that slot into your stack and replace repetitive work with precision automation.
Will this actually replace a human hire?
Often, yes. Our systems routinely replace or outperform SDRs, VAs, onboarding assistants, and junior PMs. You get faster execution, zero dropped balls, and lower overhead — all without sacrificing personalization or control.
How long does setup take?
Most core systems go live within 2–4 weeks. We work fast, prioritize high-leverage flows first, and give you visibility every step of the way. No endless timelines or “still building” excuses.
What platforms or tools do you use?
We’re tool-agnostic. Whether it’s OpenAI, Make, Zapier, Slack, Notion, Pipedrive, HubSpot, GHL, or Airtable — we build inside your environment, not on top of it.
How do I know this won’t break or go stale?
We monitor system performance, add fallbacks, and document every workflow. You get dashboards, alerts, and access — plus optional support to evolve your systems as your business grows.
What kind of businesses is this best for?
Our best results come from B2B teams with active sales or service ops — think SaaS, agencies, recruiters, and info businesses with 3–20 team members and a growing need to scale without bloat.
Don't see what you're looking for?
Reach out to our team directly and we'll get back to you.